Europe de l'Ouest

From protection to exposure: commercial demonstrations as steppingstones for large-scale diffusion of electrified heavy vehicles

Submitted by Viktor Werner, Linköping University Linköping University (Sweden) on 14 April, 2020 - 18:32
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Werner, V., Magnusson T., & Onufrey K. (2020).  From protection to exposure: commercial demonstrations as steppingstones for large-scale diffusion of electrified heavy vehicles. Gerpisa colloquium.
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Thème: 3. New eco-system architectures: embedding the automobile in societal contexts
Thème: 3. New eco-system architectures: embedding the automobile in societal contexts

Business model innovation in the automotive industry: a whole new world.

Submitted by Johannes Winter, Germany's Platform for Artificial Intelligence acatech - National Academy of Sci... on 3 April, 2020 - 00:23
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Winter, J. (2020).  Business model innovation in the automotive industry: a whole new world.. 28th Gerpisa International Colloquium.

28th International Gerpisa Colloquium / Call for papers / Virtual conference
Corresponding/first author: Dr. Johannes Winter, winter@acatech.de

Business Model Innovation in the Automotive Industry: a whole new world.
By Johannes Winter, acatech – National Academy of Science and Engineering

Keywords: Automotive Industry, Business Models, Business Model Innovation, Automation, Autonomous Systems, Smart Services, Digital Transformation, Mobility provider
 
Table of contents

0. Summary 3
1. Business model innovation in the automotive industry: a literature review 4
2. Methodology 5
3. The digital transformation of the mobilty sector 6
3.1 Trend #1: Data drives the transformation of the mobility sector 6
3.2 Trend #2: Digital business models complete outdated product offers 7
3.3 Trend #3: Co-evolution and collaboration in the automotive industry 8
3.4 Trend #4: From optimized production to data-driven business model innovations 8
3.5 Trend #5: From car manufacturer to mobility provider 9
3.6 Discussion: Trendsetting questions for automotive companies 10
4. A look ahead: Europe's path in the digital age 10
5. Conclusion: no competitiveness without transformation 11
6. References 13

0. Summary read more

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From optimized production to data-driven business model innovations in the automotive industry (own fig.)
Thème: 1. New product architectures: electrification, digitalization and beyond
Thème: 1. New product architectures: electrification, digitalization and beyond

Do supplier associations foster transactional relationships between automakers and suppliers? Evidence from Japan

Submitted by Genjiro Kosaka, Sophia University on 15 March, 2020 - 14:44
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Kosaka, G. (2020).  Do supplier associations foster transactional relationships between automakers and suppliers? Evidence from Japan. Gerpisa colloquium.
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Thème: 2. New value chains architectures: digitalization, globalization, de-globalization and the future of work
Thème: 2. New value chains architectures: digitalization, globalization, de-globalization and the future of work

The War of Two Green Deals

Submitted by Géry Deffontaines, GERPISA on 9 March, 2020 - 15:18
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Another kind of deal, another kind of artist

The weekly column by Bernard Jullien Former director of Gerpisa, associated professor at the University of Bordeaux.

The new European Commission intends to make its Green Pact the core of its mandate and promote a "Green Deal". In the United States, the Democratic primary is placed under the same sign. However, convergence is largely bogus, as there are strong disagreements between Europeans and Americans as well as between Americans and Europeans.
read more

La guerre des "Green Deal"

Submitted by Géry Deffontaines, GERPISA on 9 March, 2020 - 01:00
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Another kind of deal, another kind of artist

La chronique hébdomadaire de Bernard Jullien Ancien directeur du Gerpisa, maître de conférences en économie à l'Université de Bordeaux et conseiller scientifique de la Chaire de Management des Réseaux du Groupe Essca.

La nouvelle Commission européenne entend faire de son Pacte Vert le cœur de son mandat et promouvoir un "Green Deal". Aux Etats-Unis, la primaire démocrate est placée sous le même signe. La convergence est toutefois largement factice tant les désaccords sont forts entre les européens et américains aussi bien qu’entre américains et entre européens. read more

Automation, digitalization, and changes in occupational structures in the automobile industry in Germany, the United States and Japan

Submitted by Martin Krzywdzinski, Wissenschaftszentrum Berlin für Sozialforschung on 27 February, 2020 - 21:51
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Krzywdzinski, M. (2020).  Automation, digitalization, and changes in occupational structures in the automobile industry in Germany, the United States and Japan. Gerpisa colloquium.
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Thème: 2. New value chains architectures: digitalization, globalization, de-globalization and the future of work
Thème: 2. New value chains architectures: digitalization, globalization, de-globalization and the future of work

Le duo Delbos-Senard face aux agences de notation

Submitted by Géry Deffontaines, GERPISA on 25 February, 2020 - 14:36
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Serving another type of client

The weekly column by Bernard Jullien Former director of Gerpisa, associated professor at the University of Bordeaux.

As expected, the major rating agencies downgraded Renault's credit rating this week and posted lower price targets. Renault's management obviously prefers to play the truth speech that will mobilize the teams rather than tell the markets and analysts what they would like to hear.
 
On Tuesday, the rating agency Moody's downgraded its long-term credit rating on Renault from Baa3 to Ba1, with a stable outlook. 
 
It sanctions the group's poor performance for 2019 announced the previous week: in the red in 2019, for the first time since 2009, Renault, which saw its sales and profitability fall, did not want to be reassuring for 2020 by envisaging a further drop in its profitability. This is the reason for the downgrading of Moody's rating, which indicates :
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Le duo Delbos-Senard face aux agences de notation

Submitted by Géry Deffontaines, GERPISA on 24 February, 2020 - 01:00
in
Serving another type of client

La chronique hébdomadaire de Bernard Jullien Ancien directeur du Gerpisa, maître de conférences en économie à l'Université de Bordeaux et conseiller scientifique de la Chaire de Management des Réseaux du Groupe Essca.

Comme on pouvait le prévoir les grandes agences de notation ont dégradé cette semaine la note de la dette Renault et affiché des objectifs de cours en baisse. Les dirigeants de Renault préfèrent d'évidence jouer le discours de vérité qui mobilisera les équipes plutôt que de raconter aux marchés et analystes ce qu'ils aimeraient entendre.

Mardi, l’agence de notation Moody’s a rétrogradé de Baa3 à Ba1 sa note de crédit à long terme sur Renault, avec une perspective stable.   read more

FCA 2019 Results: making short-termism attractive

Submitted by Géry Deffontaines, GERPISA on 10 February, 2020 - 01:00
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Handsome is not enough

The weekly column by Bernard Jullien Former director of Gerpisa, associated professor at the University of Bordeaux.

FCA's results are nothing new: North America and the two flagship brands, RAM and Jeep, are doing well.
The rest is just about surviving and is tending to deteriorate without any serious attempt to stop this. Everything has been going on since 2014 as if the roadmap were that of keeping the cash machine running in the United States and waiting for the future ally to either clean up the mess, or reinvest or offer solutions to revive brands and business in the regions that have been neglected.
 
The case of Europe is emblematic in this respect. A.-G. Verdevoye sums up the situation well in the French weekly newspaper Challenges:
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Renault and the Alliance: January 2020's resolutions

Submitted by Géry Deffontaines, GERPISA on 3 February, 2020 - 19:19
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My name is Luca... I think you've seen me before (Source AFP)

The weekly column by Bernard Jullien Former director of Gerpisa, associated professor at the University of Bordeaux.

After more than a year of very turbulent times, Renault and the Alliance seem to be gradually getting back on track. After the many departures to PSA, the arrival in the opposite direction of Gilles Le Borgne at the head of engineering could already be interpreted as a symbol.
 
The finalization of Luca de Meo's recruitment is another. Indeed, even if he will not officially take over the reins until July, with his appointment and the movements that are already being recorded in the management teams, we can already which path Jean-Dominique Senard intends to put the company on.
 
First of all, the idea that the automotive industry is an industry like any other (and where the invocation of a strong specificity would always be a form of resistance to change) seems to have faded away.
Apart from the fact that the case for the autonomous vehicle, which had powerfully served to accredit this thesis throughout the industry, is now arousing less and less enthusiasm and more and more doubt, at Renault, it is the painful experience of the Thierry Bolloré era that is leading to this return to fundamentals.
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